BID Is Bringing Easter to Life - Be Part of It

Easter is fast approaching, and here at the BID we’re working behind the scenes to make it a weekend full of colour, activity and community spirit. With the Heartland Market taking place on Saturday of Easter Weekend (Saturday 4th April), we’re planning some additional activity to help create a real sense of occasion in the town.

With brighter skies and warmer days (hopefully!) just around the corner, we’d love to see a true celebration of spring right across our high street. Easter is a brilliant opportunity to showcase everything our town has to offer - from delicious food and drink to creative experiences and family-friendly fun.

How You Can Get Involved

If you’re a hospitality business planning any Easter-themed menus, seasonal dishes or special drinks, we’d love to hear from you.

We’re also keen to gather details of:

• Workshops

• Children’s activities

• Tasting events

• Craft sessions

• In-store experiences

• Any special Easter promotions or themed events

  
  

By sharing your plans with the BID team, we can bring everything together into one coordinated Easter programme. We’ll promote activities collectively and advertise them on the Heartland website, helping to reach a wider audience and encourage more visitors into town.

When we work together, we create impact. A joined-up programme gives people more reasons to visit, stay longer and explore more of what’s on offer.

If you’re planning something - big or small - please let us know. Together, we can make this Easter weekend one that truly brings the town to life